What’s the difference between translation and localization? It’s a question we get asked a lot. The translation process involves translating a source language into a target language, say English to Spanish. Localization goes beyond translating. During the localization process, a document is translated into the culture it’s intended for. For example, Spanish is linguistically similar in Mexico and Spain. Yet the countries are completely different culturally. The same document would be localized differently for Spain and Mexico to account for local idioms, sayings and overall cultural values and mindset.

With marketing campaigns and websites, it’s particularly important to communicate fluidly with your audience. No one will buy from you if they can’t understand you. Your audience may not trust you as much if they see you as an outsider or someone who doesn’t understand them. Localization goes the extra step to ensure you’re speaking their language and culture.

TRANSLATION THAT GIVE YOU A COMPETITIVE EDGE

Stay one step ahead of your competitors with expert, affordable website translation services. Translators USA is equipped to translate and localize your website and help create new markets for your company around the world.

EXPERT GUIDANCE WITH TRANSLATION OF ONLINE CONTENT

The new audiences you can reach with a multi-lingual website are undoubtedly appealing. We can tell you from experience that there are pros and cons to be weighed. Consider the costs and ongoing maintenance required to transform online content. The process requires translation of page content, databases, source code, and proprietary applications into another equivalent website. Be prepared for the development and costs involved, and take time before jumping in. We’ve been through the localization and translation process many times before. We’ll be happy to walk you through the process.

EFFECTIVE, AFFORDABLE LANGUAGE PROS AVAILABLE 7 DAYS A WEEK

With the right translation, you can reach new international markets. That’s what makes localization so valuable to your international marketing efforts. We offer effective website localization translating services to ensure your company’s message is clearly understood around the globe. Our expert linguists are on call 7 days a week.

PROFESSIONAL LINGUISTS IN MORE THAN 150 LANGUAGES

Our experts can translate more than 150 languages. Whether you need Spanish to English, or Russian, Chinese, Japanese or Italian translations. We have experts in all of the world’s major languages. Ask us about the language you’re looking for.